Course of Studies

The first semester provides in-depth knowledge of management methods and theories of tourism science. In the second and third semester, students can choose between a business and a cultural studies specialisation. One semester must be completed at a university outside their home country. Alternatively, the Master's thesis can be written in cooperation with an institution based outside their home country.

Business specialisation consist of the following modules:
•    HRM/Leadership
•    Financing / Investment Planning
•    Marketing-Management in Tourism
•    eBusiness
•    Management Accounting
•    Network and Cooperation-Management in Tourism

Cultural Studies specialisation consist of the following modules:
•    Production and Representation of Tourist Spaces
•    Globalization Processes
•    International Planning and Governance
•    Sustainable Tourism
•    Diversity Management
•    Self Perception and Social Perception

The current curriculum for the Master's program (2011) is available Leitet Herunterladen der Datei einhere: